Lotus Dental ClinicHealthcare
29% Increase in Local Calls for a Dental Clinic
- Services on this engagement
- Named in this case study as
- “comprehensive range of dental services”
- Client site
- lotusdentalclinic.net
- Increase in incoming calls from local SEO optimization over the first 12 months
- 51%Increase in incoming calls from local SEO optimization over the first 12 months
- Increase in local calls
- 29%Increase in local calls
- Increase in direction requests from local SEO optimization over the first 12 months
- 67%Increase in direction requests from local SEO optimization over the first 12 months
- Planned and executed social media campaigns focusing on improving Dubai's audience
- 66%Planned and executed social media campaigns focusing on improving Dubai's audience
The brief
Lotus Dental Clinic, located in Dubai, offers a comprehensive range of dental services with a focus on patient satisfaction. The dentists are highly skilled and experienced, and they are passionate about providing their patients with the best possible care. The clinic is committed to providing its patients with a comfortable and stress-free experience.
- Client
- Lotus Dental Clinic
- Sector
- Healthcare
- Client site
- lotusdentalclinic.net
The challenge
Lotus Dental Clinic, located in a competitive urban area, reached out to our digital marketing agency with the goal of increasing their visibility among local residents. Despite providing high-quality dental services, the clinic struggled with being locally known, and they sought to boost phone calls and drive more foot traffic to their location. The clinic had low local online visibility, making it challenging for potential patients to find them. In the densely populated urban area, several dental clinics vied for the same local clientele.
What we did
We initiated the project by conducting a comprehensive audit of the clinic's online presence, including its website, Google My Business profile, and local directory listings. In collaboration with the clinic, we identified relevant local keywords and phrases that potential patients might use when searching for dental services in the area.
We optimized the clinic's GMB profile by updating accurate business information, adding high-quality images, and regularly posting updates. Customer reviews were actively managed, encouraging satisfied patients to leave positive feedback. We also implemented a strategy to build high-quality, local backlinks through partnerships with local businesses, dental associations, and relevant online directories.
What changed
In a remarkably short period after commencing our partnership, the clinic witnessed a significant 29% surge in incoming phone calls, underscoring a substantial rise in inquiries and appointments.
The clinic's dedicated Local SEO efforts were equally impactful, resulting in a remarkable 23% increase in people searching specifically for the clinic's location and services over the first 12 months. Simultaneously, the clinic's Google My Business (GMB) profile flourished, gaining a greater number of positive reviews and ascending in local search rankings. This all played a pivotal role in augmenting the clinic's overall visibility and local presence.
Through active management of customer reviews and local content creation, the clinic cultivated a strong local reputation, establishing itself as a trusted healthcare provider among local residents. Furthermore, the clinic continued to reap the benefits of these enhanced local SEO strategies, with a consistent and substantial 51% rise in incoming calls and a remarkable 67% surge in direction requests over the initial 12 months.
Taking an additional stride, the clinic executed targeted social media campaigns designed to resonate with the Dubai audience. This deliberate effort resulted in a notable 66% improvement in the engagement and connection with the local population, further strengthening the clinic's position as a trusted healthcare resource.
01Healthy Farm Eatery
Consistent Sales Growth Driven by High-Quality Lead Generation
Read the case study211%Exceptional growth in social media reach within 30 days209%Significant increase in content visibility and impressions80%Strong expansion in Instagram audience reach60+High-quality leads generated driving sales opportunities
02Shass Gift & Promotions
Driving Search & Local Market Dominance for a Corporate Gifting Brand
Read the case study#1Ranking for “corporate gifts USB sticks”5,581GMB impressions at monthly peak175Monthly conversions at peak4,331Backlinks across 402 referring domains
03ACC Gulf
Strengthening Search Authority & Local Lead Growth in Industrial Supply
Read the case study#1Rankings for high-value industrial product keywords1,896Monthly users at peak traffic1.8KBacklinks across 167 referring domains161Monthly Google My Business interactions
Every one of these started as a conversation about a number somebody was unhappy with. If you have one of those, put it in front of the team that did this work and we will tell you what we would actually do about it.
No deck, no discovery fee. One conversation, and a straight answer about whether we are the right agency for it.